Branding and Logo Design
Think of branding as predefining what a company is all about in the minds of its clients. Good branding differentiates your products and services in a positive way that really sticks in the minds of potential customers.
You have given a great deal of attention to your company name and believe it speaks to who you are and what you do. Now you need to wrap a graphic image around that name to embed brand recognition in your target customer's mind. When a logo design is executed properly, it quickly communicates what a company does, establishes a position and forms both an immediate and lasting impression.